On the internet, much of the political news content increasingly shows sensationalist and provocative positions to attract audiences. Coverage of controversial political figures, such as Donald Trump, is currently the best fuel for apocalyptic inflammation.
The “criminal” need to promote one’s own ideological and economic interests, the urgency to publish exclusive news and the pressure for clicks have mutilated due diligence in journalism.
In addition, the proliferation of social media platforms and the ease of disseminating information allow and contribute to radical perspectives being the guiding principle of most news stories.
So, do you believe that on January 20th, the day Donald Trump is inaugurated as President of the United States, we will be one step away from a global catastrophe?
At Catania, we perform personalized assessments of your customers’ communication consumption contexts (we map and check valences in spillways), establishing resilient and healthy intelligence for the company’s products, developing conscious positioning proposals and sales action dynamics for your products and services, and monitoring the execution of all actions, displaying and evaluating performance indicators.
Contact us to count on a high-level, experienced and specialized service.
